Zaid Sadiq completed his BA (Hons) Hospitality Management, followed by a Master of Business Administration (MBA), from Thames Valley University, United Kingdom. After completing a Hospitality Management diploma (American Hotel and Lodging Association) from The London Hotel School, he went on to complete his internship in the Copthorne Tara Hotel, London for a period of one year. Zaid has five years of rich experience in the FMCG and hospitality sectors in customer care. Zaid joined the Prestige Group in May 2006 and was incorporated in the company's Board as Director in January 2007. He is actively involved in the public relations affairs of the company including liaising and hospitality. He also plays a major role in building confidence and good relationships with external and internal customers and oversees the critical task of building a suitable image and reputation for the company.